Alexis and Samantha are unapologetically themselves, and shed a light on topics that affect their communities and highlight people who embody what it is to be a true boss. Her following has grown enormously since then, making her one of the Top Latin Influencers and most popular Instagrammers in Colombia. You can explore . As one of the top Latina Instagram influencers, she has talked about how she has dealt with depression and anxiety, and she has even shared screenshots of her therapy sessions on Instagram. Although Chicago natives and Bears fans, this couple travels the world to find their next adventure. Puerto Rican dancer, stylist, and blogger, Alani Figueroa, is one of the coolest and most creative Latin influencers youll ever meet! Ruben Doblas Gunderson, better known as El Rubius, is a Spanish-Norwegian YouTuber and one of the Top Latin Influencers worth following. A third-grade teacher turned internet star, Sofia Bella uses social media to show the world what a difference teaching can make. 29. Top Latino influencers may suggest new approaches for marketing campaigns or provide advice on how best to communicate corporate values in ways that will resonate within diverse cultures. Latina influencers 2022 were some of the most popular influencers on social media. Famous Hispanic influencers tend to be more in touch with trends than other demographics due to their close alignment with modern culture through music, fashion, technology, and art. Fifty-eight percent of Hispanic consumers in the U.S. are under 34 years of age and in their prime years for forming brand affiliations and cementing loyalty. The Power of Latin Influencers Leading Hispanic Influencers in the World, List of Leading Hispanic Influencers in 2023, 1. Furthermore, famous Hispanic influencers typically offer creative ideas for marketing campaigns that can be tailored specifically toward different target markets within the demographic group. Latinas Uprising helps new and aspiring attorneys through the higher education maze and provides tools to overcome the systemic barriers of law school. Gutirrez has covered everything from immigration reform, severe weather, and festivals. Mexican-Salvadoran writer, advocate, speaker, and entrepreneur Kimberly Guerra has so much to offer as a Latin influencer. From community activists to venture capitalists, Chicagos leading Latinas are influencing innovation and transformation within the community and beyond. Hispanic YouTubers usually create videos in Spanish or English or both languages for a bilingual audience. JILLIAN MERCADO @jillianmercado (266K), 36. On Instagram, she shares her vision board workshops and creates engaging and insightful reels about the power of manifestation and positive thinking. She said, We cant wait for them to come to save us . Among them are some of the most dynamic and fierce Latinas who exhibit the characteristics of true change-makers. Hispanic YouTubers are important because they offer a unique perspective and representation that is often overlooked in mainstream media. Their popularity mainly exists because they are relatable, authentic, and vocal about their outstanding and inspiring experiences. WHINDERSSON NUNES @whinderssonnunes (58.3M), 2. Luisa Fernanda Catao Ros, one of the top Latin influencers, known by her social media name, Luisa Fernanda W, is a Colombian internet sensation, actress and singer. This allows those who may have not heard of certain issues to learn more about them in an entertaining and accessible way. Jenny Lorenzo. Credit: The Daily Line. Lele Pons has come a long way from being a content creator on the now-defunct platform Vine to being one of the Top Latin Influencers. Hispanic influencers are not only effective at reaching Latin audiences, but they also have a deep understanding of Hispanic culture. They often share interesting stories or experiences related to their topic to engage their followers and create a sense of community. The Pilsen Murals, which feature Mexican icons and symbols representing the many cultures of Pilsen, are an inspiring nod to the neighborhood's rich Hispanic heritage. But her knack for making people laugh and her deep appreciation for her Dominican roots and culture led her down a different path. Cabrera Capital Markets, Cabrera Capital Partners, Managing partner, co-head, Midwest advisory practice, U.S. District Court for the Northern District of Illinois, Hispanic Information Technology Executive Council, American Red Cross of Chicago & Northern Illinois. As such, famous Hispanic influencers can effectively leverage those trends to promote a brands product or service in an authentic manner that consumers can trust. The rise of social media has been key for the success of top Latino influencers too, providing them with a platform to share stories from different angles whether its about culture, identity, or lifestyle. Both channels raked more than 10 million subscribers, making German the first YouTuber to receive two Diamond plaques in 2016. Not only will the 50 most influential Latinoos be included, Negocios Nows Special Edition will also publish our well known Whos Who in Hispanic Chicago list that recognizes leadership in Business, Corporate, Culture and Education, Government, Healthcare, Elected Official, Media and Nonprofit. She co-founded the Latinx Founders Collective organization to bring together Latinx founders, investors, and community leaders to support the entrepreneurial ecosystem. Best part of being an influencer: Meeting new people to spread her message. JULIE SARIANA @sincerelyjules (6.6M), `15. Hispanic YouTubers are those who use YouTube to create video content with a focus on the Hispanic community. Organization: Healthy Hood Chicago GUILLERMO DAZ IBAEZ @willyrex (8.6M), 13. Latinas Uprisings goal is to increase the 1.3 percent of Latina lawyers in the United States while fostering a formidable group of Latinas who are ready to lead both in their jobs and communities. Vicky Alvarez is a Florida-based Venezuelan makeup artist, beauty blogger, and social media influencer. ADA ROJAS @allthingsada 47.7K (Top Latin Influencers), 49. As a child, Sasha envisioned herself being a singer someday. But there are also many up-and-coming influencers eager to find their first collaboration. Latina Instagram influencers are also very authentic, and brands from all over the globe love working with them because of their trustworthiness. Maiah Ocando. Civil rights was a hallmark of the Chicano Movement with the goal of empowering the Hispanic community to take part in civil discourse. Top 10 Hispanic Influencers on YouTube (Updated) By Editorial Staff 02.05.2019 1. A Chicano from San Diego, Martinez is author of Hustle and has been a Breadloaf and CantoMundo Fellow. On the following pages, read about 25 Latinos (among them five born in other countries and eight first-generation Americans) who have helped make Chicago what it is, and who will be instrumental in determining the city's future. Prior to founding C1 Revolution, Larkin worked on communication teams for Walgreens, DePaul University and iHeart Media. Willeyrex is also an author who has published a saga of books titled Wigetta alongside fellow YouTuber Vegetta777. She has a highly engaging Instagram feed filled with skincare and OOTD tips that her followers can get inspiration from. The heart of Latino Chicago is found in the Pilsen and Little Village neighborhoods on the city's Southwest Side. Overall Hispanic influencers in the United States have become beacons within their communities inspiring people through their actions, and showing them what can be achieved when hard work meets ambition. Through their videos, Hispanic YouTubers aim to share stories and experiences and talk about topics that resonate with the Hispanic community. Representing the disabled community, Jillian Mercado is an inspirational fashion model and Latin influencer who appeared in fashion campaigns for Nordstrom, Target, and Olay and became the first disabled cover star of Teen Vogue. These women are talented, relatable, authentic, and vocal, and their followers love them for it. His YouTube channel, which primarily consists of vlogs and gameplays, has more than 40.4M followers to date, making him one of the most subscribers in Spain and is among the 50 channels with the most subscribers on the platform in the world. Yuya began her career shortly after winning a makeup contest on YouTube at age 16. Click here to get the full experience on your screen. Olalla Lopez, better known by her social media name Caeli, is a Mexican YouTube celebrity and one of the Top Latin Influencers with a massive fan base across social media. Cynthia is passionate about staying socially aware, supporting her community, and giving back. In response to COVID-19, Lozano created a spin-off organization, We Got Us, which has recruited more than 1,000 volunteers and addresses immediate needs in the community like food and masks. Born to a Dominican mother and Puerto Rican father, Le Juan, now one of the top Latin influencers, moved to the U.S. with his parents and siblings when he was in grade school. See the top 5419 Chicago, Illinois influencers. Michelle Lewin is a Venezuelan model, fitness guru, bodybuilder, and one of the Top Latin Influencers. Jackson's ability to listen and lead is exactly why she has contributed to hundreds of training programs and concept build-outs. She covers political topics alongside her sister on Sistematic. Keeping things international, we met Berlin-based Riccardo during our Chicago trip aswell. She also shares makeup techniques for beginners as well as beauty tricks for oily and acne prone skin. By. Manny Mau. Her eponymous channel, which she originally named lady16makeup, has now over 24.3 million followers worldwide. Hes been credited with bringing Reggaeton into mainstream American pop culture by collaborating with artists such as Cardi B, Camila Cabello, Pitbull, Pharrell Williams, and Beyonce. In total, more than 170 members of our community have been recognized in this edition. J Balvin: Born Jos lvaro Osorio Balvin, this Colombian reggaeton singer, and one of the top Hispanic influencers in the United States is one of Latin Americas most famous music acts with multiple number-one hits on both Billboards Latin Songs chart and Hot Latin Songs chart. Why do brands love working with famous Hispanic influencers? Selena is a pop singer, one of the most relevant, popular, and well-known Latina Instagram influencers, and an actress who has been in the public eye since she was a child. She created a namesake blog where she documents her personal style, travels, and inspirations. Thats when she realized she could turn her talent into a stand-up comedy career. 130 E. Randolph St. Many Hispanic YouTubers have built huge fan bases across multiple social media platforms such as Instagram and Twitter. MARIALEJANDRA MARRERO @mariale (6.0M), 17. For example, when designing promotional campaigns or designing new product lines, working with top Latino influencers ensures that companies messaging resonates with this important demographic group. Contents. The Chicago White Sox have fully embraced a clubhouse culture led by a large group of Latino players. Rojas continues to grow her brand as well as her social media presence. MICHELLE LEWIN @michelle_lewin (14.9M), 8. Additionally, famous Hispanic influencers may attend events related to their field of interest or organize meetups for fans who want to connect with them directly. She also co-created a YouTube channel named Alondra & Elsy with a fellow beauty influencer and friend Elsy G. Alondra is more active on Instagram where she posts about her fashion inspo, beauty and make-up tips, and more. Prior to this she was an early stage investor at MATH Venture Partners, an early-stage venture fund investing in technology start-ups with differentiated approaches to customer acquisition. These influencers are a powerful force in the world of marketing. Cynthia Chavarria is a writer who works at Getty Images in Chicago for the Latin American region. Chicago's most powerful Latinos. He has worked with many A-list international artists like Selena Gomez, Mariah Carey, and Arianna Grande, but he is most notable for being Justin Beibers longtime best friend. Chicago's Latino neighborhoods are known for their colorful and innovative street art, from massive murals to intricate mosaics. "Design & style to make you smile" - says Will's Instagram BIO. She also has a total of 3.5 million followers on social media worth. They arent afraid to talk about difficult topics such as racism and sexism. Bethany Mota 3. Latino food is now considered the third most popular food in the U.S. after American and Italian, with 15% of main meal items featured on menus being Mexican-inspired. She also serves on Getty Images' Diversity and Inclusion Global Advisory Committee. Her internet success has also opened many new doors of opportunity for her, including singing and acting. Panamanian blogger and Influencer, Pam Arias, shares her love for fashion, beauty, and travel through her personal style and lifestyle blog, The Girl from Panama. Megan Homme (@meganhomme) 9. In addition to staying abreast of current trends, top Latino influencers are also able to promote brands and products organically because of their influence over the community. Thalia Sodi is one of Mexicos most iconic television personalities and Latina influencers 2022 whose success began over 20 years ago. Mexican-American fashion and lifestyle influencer, Paola Alberdi, one of the top Latin influencers, is the woman behind the highly successful fashion platform Blank Itinerary where she shares her outfit inspirations, travels, home dcor ideas, and more. Last year, Gutirrez ran a marathon in Havana, Cuba for Apoyo para las Cubanas to bring awareness to the needs of women in Cuba. Nena, one of the top Latin influencers, is a Mexican beauty and makeup vlogger based in Chicago. Now 27, Ramirez-Rosa became Chicago's youngest alderman in the February 2015 city elections, defeating incumbent Rey Coln in the 35th Ward by a two-to-one margin. Roberto Maldonado (26th), chair of the City Council Latino Caucus and Ald. She then launched her eponymous blog, YouTube channel, Instagram account, and podcast, Fat Girls Club, intending to make an impact and be the representation she needed to see when she was younger. Latin influencers have taken the social media world by storm, and over the last decade, they have become increasingly in demand in digital marketing campaigns. NATALIE LIM SUAREZ @natalieoffduty (846K), 30. Latina Instagram influencers have taken over this famous platform, and they are so popular for a wide range of reasons. This Venezuelan stunner launched Oh Lola!, a fashion, beauty, and lifestyle blog dedicated to providing the latest fashion and beauty trends, local events, and personal style. Tanya Lozano . LA-based Venezuelan social media star Maria Alejandra Marrero, better known as Mariale, is an immensely popular Latin Influencer who hosts three YouTube channels, namely Mariale, SinPatuque, and Mar. NK Gutirrez is an actor, filmmaker, fitness instructor, body activist, and founder of Thickletic. Entity: Prado & Renteria, CPAs Prof. Corp. Amplifying brown voices, one story at a time. Lorraine C. Ladish. "Clearly, the national conversation around race, immigration and the role of Latinos in our society in some ways is at its height," Castillo says. Honduran YouTube star and beauty influencer, Ana Alvarado, otherwise known as LipstickFables, rose to fame for making beauty tutorials and funny videos about Honduran life, culture, and tradition. Dominican-American stand-up comedian and internet celebrity, Sasha Merci, one of the top Latin influencers, has become hugely popular for her comedy sketches with observational and dating themes. His other works include Vis A Vis (Locked Up) which won several awards at the International Series Festival 2019 hosted by ATV+. Currently, Larkins client list has grown to include non-profits, start-ups, personal brands and large-scale events. Here are three of Chicago's social media influencers: Influencer: Ceta Walters. GERMAN GARMENDIA @germangarmendia (14.2M), 9. Genuinely one of the nicest guys we have met, his Instagram is non stop with modelling, TV appearances and pure entertainment. By 2025, it will account for 12% of all U.S. buying power. This allows them to create content that resonates with Latin American viewers and helps brands to build deeper connections with their consumers. Adrian Alejandre is more than your typical counseling and family therapist. Carla Nuez, one of the top Latin influencers, is a Venezuelan model and fashion influencer based in Miami, Florida, who focuses on high-end fashion, modeling, styling, and personal shopping. If you're not familiar with these change-makers yet you soon will be, because their influence and impact will only grow stronger through the decades. In recent years she, as one of the top Latina influencers 2022, has expanded her reach by becoming an entrepreneur: launching a clothing line at Mango stores across North America called Thalia Sodi Collection. 12/07/2021 11:00 AM EST. On Instagram, she started posting her short funny videos, and soon enough, her followers began to increase. Simon Goldman (@simon__gold) 3. Daniela (@austrianwithwuff) 10. Ald. Jeseleyn Gonzalez (@likejesi) 5. In addition, Vera has successfully worked to increase Latino enrollment by ten percent for the Chicago Head Start campaign, and fully enrolling 25,000 children for the Chicago Park District summer day camp. So recalls Gery Chico, the attorney, former mayoral candidate and one of the people who could stand in that single room. ELEONORA PONS MARONESE AKA LELE PONS @lelepons (48.4M), 3. In 2020, she served as director of special projects in the office of public engagement for the Democratic National Convention. Alfredo Flores is a prominent director, videographer, and photographer widely recognized for his work on contemporary music videos and documentaries. 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